What are automatic product drops?

Available on:All plansLast updated

Product drops are the updates Setup101 sends for you, automatically, when you publish or change a setup: a push notification to your followers or setup subscribers, plus a weekly "New from creators you follow" email to your email subscribers. They're free on every plan and never use your sending allowance.

What triggers a product drop?

  • Publish a new setup

    Who hears
    Your followers
    How
    A push straight away, with a link to the setup
  • Add a product to a setup

    Who hears
    People subscribed to that setup
    How
    A push showing the new product
  • Change a setup (update, swap or remove products)

    Who hears
    People subscribed to that setup
    How
    A push
  • Any of the above, during the week

    Who hears
    Your email subscribers
    How
    The weekly "New from creators you follow" email

Only public setups count.

What's in the weekly email?

One email, each Monday, with everything new from the creators a reader gets emails from. Your section shows your logo (or your profile photo), your new setups and the products in them, with links that are counted as product clicks. Readers can switch it to daily.

Setup101 sends this email, not you, so it goes out on Free too. It's how Free creators' subscribers hear about new setups before the creator upgrades to email them directly.

Where do I see them?

Marketing → Automations lists the product drops under Sent automatically, with how many email subscribers get the weekly email and its sends, opens and product clicks over the last 30 days.

Can my followers turn them off?

Yes. Followers choose what they get in Settings → Notification: push notifications for new setups and setup changes, and under Creator updates, whether they get creator emails and how often. See managing emails from creators.

FAQ

Do product drops use my monthly sends?

No. Product drop pushes and the weekly email are free and never count toward your allowance.

Can I switch product drops off?

They're automatic, so there's nothing to set up or switch on. Your followers and subscribers decide whether they get them.

Will people get the same setup twice?

Not in the weekly email: several changes to the same setup within a day are grouped into one entry.

Related

Still stuck? Email support@setup101.co.